Frith & Carroll
Services: Brand Kit and Website Design
Frith and Carroll is a private car and TLC driver rental service based in Cambria Heights, offering a range of vehicles for clients seeking black car services or for individuals looking to drive those cars.
David, the owner, envisioned a timeless and classic look for his brand. He wanted the branding to feel elevated, with a monochromatic color scheme and a complementary accent color. Additionally, he requested a symbol or logomark to enhance the overall identity. We created a comprehensive brand kit for him, including a primary logo, secondary logo, logomark, and design renderings that aligned with his vision.
For the Frith and Carroll website, we built a clean and sleek interface that reflected the sophistication of the brand. The website is designed with user-friendliness in mind, focusing primarily on forms that connect drivers with clients, ensuring a seamless experience when booking their vehicles of choice.